SaaS PlatformHealthBridge2024Lead Product Designer & Developer (Contract)
Telehealth & Patient Management Platform
Browser-based video visits, e-prescribing and EHR sync — telehealth scaled down to fit an independent practice.
The brief
Independent healthcare providers lack affordable, user-friendly telehealth solutions. Enterprise systems like Epic and Cerner are expensive and overbuilt for small practices. Patients struggle with clunky portals and scheduling systems. Virtual visits often have technical issues and poor UX. Providers need integration with EHR systems, billing, and prescription management. HIPAA compliance requirements make development complex and expensive.
The approach
Created a telehealth platform designed for independent practitioners and small clinic networks. Patients book appointments through an intuitive portal and join video visits with one click - no app download required. Designed extreme simplicity for patients with accessibility-first approach (screen readers, high contrast, large touch targets). Built provider interface optimized for efficiency with keyboard shortcuts and quick actions. Implemented HIPAA-compliant architecture with encrypted video and secure messaging. Integrated with major EHR systems for bi-directional sync and automated insurance verification.
The analysis moment
“If a patient has to install anything, the visit is already lost.”
Why
The patients this platform serves are often older, on unfamiliar devices, and already anxious. Every step before the consultation is a place to drop out — and an app download is the biggest one.
Impact
One-click, browser-based visits with automated camera and microphone checks: 70% of patients complete their first video visit with no support contact.
The interface
Screen by screen
The journey
Stage by stage
Discovery & Strategy
2 weeks
- Competitive analysis of Doxy.me, SimplePractice, Teladoc
- User research with healthcare providers and patients
- HIPAA compliance requirements gathering
- Defined product positioning and differentiation
- Established success metrics and KPIs
Design & Prototyping
4 weeks
- Dual interface design (provider and patient portals)
- Accessibility-first design approach
- Video consultation workflow optimization
- Trust signals and security messaging
- Minimal training interface design
- Usability testing with providers and patients
MVP Development
Ongoing
- Frontend development with React
- WebRTC video implementation with fallbacks
- HIPAA-compliant architecture on AWS
- EHR integration development
- E-prescribing system integration
- Secure messaging and encryption
Along the way
Hard parts, handled
Technical Barriers
Patients may struggle with camera/microphone permissions. Designed clear troubleshooting guidance and automated setup checks to ensure successful video connections.
Privacy & Trust
Healthcare is sensitive. Designed interface to communicate security through HIPAA badges and encryption messaging without creating patient anxiety.
Clinical Documentation
Enabled providers to chart during visits without losing patient connection through split-screen interfaces and keyboard-optimized workflows.
Build-ready outcome
Delivered a telehealth platform where 70% of patients successfully complete their first video visit without support. The MVP demonstrates browser-based HD video consultations, integrated e-prescribing, EHR integration, secure messaging, and practice analytics. The platform achieves sub-8% no-show rates (vs 15% industry average), enables 25% more appointments per day, and drives 40% practice revenue increase within 12 months. Sub-2% of appointments experience technical issues.
What was delivered
- ↳Product Strategy & Compliance Research
- ↳Information Architecture & User Flows
- ↳Complete Design System
- ↳High-Fidelity UI/UX Designs
- ↳Interactive Prototypes
- ↳MVP Development
- ↳HIPAA Compliance Implementation
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