Strategic design partner for leading brands
The journey
I'm André Swanepoel, a User Experience Designer and full-stack developer based in Johannesburg, South Africa. For over 15 years, I've been focused on creating meaningful, measurably successful experiences through human-interaction design—working with everyone from startups to major enterprises like Vodacom and MTN.
I work remotely with teams and on projects from our offices, collaborating with clients across South Africa and internationally. My approach goes beyond aesthetics—I combine strategic UX thinking, data-driven design decisions, and clean development to build products that users genuinely love to return to.
What drives me is the intersection of design and psychology—understanding why users behave the way they do, then crafting experiences that feel intuitive, perform flawlessly, and scale effortlessly. Whether it's a complex enterprise platform or a consumer-facing app, I focus on creating systems that delight users and drive business results.
User-Centered Design
Every decision starts with user research and real-world validation, not assumptions.
Strategic Thinking
Design is a business tool. I focus on outcomes that drive measurable impact.
Scalable Systems
Build once, scale infinitely. Design systems and architecture that grow with your business.
Continuous Learning
The best products are never done. Launch, learn, iterate, improve.
What drives my work
User-Obsessed
Every design decision starts with understanding real user needs, not assumptions.
Performance Matters
Fast products feel more reliable and convert better. Speed is never optional.
Built to Last
Clean code, design systems, and modular architecture that scales effortlessly.
Ship & Iterate
Launch fast, gather real feedback, and improve based on actual user data.
Skills & expertise
A full-stack approach to building digital products
Frontend
Design
Backend
Tools
Strategic design partner for
Collaborating with leading South African brands to transform digital experiences and drive measurable business impact
Let's create something amazing together
I'm always interested in new projects and collaborations. Whether you're a startup founder or an established team, let's talk.
Get in touch