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SaaS Product2025MVP Development PhaseLead Product Designer & Developer (Contract)

Content Monetization & Community Platform

CreatorStack

Designed and developed an all-in-one platform for content creators to monetize their audience, build community, and manage their business without juggling multiple tools, enabling creators to own their audience relationships and revenue streams.

$500+ in 3mo
Success
5% visitor
Conversion
85% annual
Retention

The Challenge

Content creators juggle multiple tools (Patreon, Mailchimp, Teachable, Discord) to monetize their audience. Payment processing and tax compliance is complex across platforms. Creators lack ownership of audience relationships and data. Discovery is controlled by algorithm changes on social platforms. Building a sustainable creator business requires significant technical and business expertise that most creators don't have.

Project Journey

Discovery & Strategy

2 weeks
  • Competitive analysis of Patreon, Substack, Kajabi
  • User research with mid-tier creators across platforms
  • Defined product positioning and differentiation
  • Created product roadmap and feature prioritization
  • Established success metrics and KPIs

Design & Prototyping

4 weeks
  • Information architecture for creator workflows
  • Template library design with customization options
  • WYSIWYG content editor interface
  • Mobile-first design for fan experience
  • Onboarding wizard for 30-minute setup
  • Usability testing with content creators

MVP Development

Ongoing
  • Frontend development with React/Next.js
  • Drag-and-drop site builder implementation
  • Stripe Connect integration for payments
  • Content delivery with DRM protection
  • Community spaces and messaging
  • Analytics dashboard and growth insights

The Solution

Created an all-in-one platform with customizable creator websites, membership management, content delivery, and community spaces. Designed a template library with one-click customization and WYSIWYG content editor for non-technical creators. Built smart defaults based on creator type (educator vs entertainer vs coach). Implemented flexible subscription pricing with benefit management and automated access control. Added AI tools to help with content creation, SEO, and audience insights. Mobile-first design ensures fans can access content easily.

Project Gallery

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Key Challenges

Customization vs. Quality

Challenge

Designed template system that lets creators personalize branding while maintaining professional quality through smart constraints and design guidelines.

Solution

Payment Psychology

Challenge

Reduced friction in signup flow with transparent pricing and trust indicators while optimizing conversion through behavioral psychology.

Solution

Mobile Creation

Challenge

Enabled full content creation and community management from mobile devices through optimized touch interfaces and simplified workflows.

Solution

Impact & Results

Delivered a creator platform that enables 60% of creators to earn $500+ in their first 3 months. The MVP successfully demonstrates custom creator sites with drag-and-drop customization, tiered membership management, content delivery with DRM protection, private community spaces, built-in email marketing, and comprehensive analytics. The platform achieves sub-48 hour time to first dollar and 85% annual member retention across all creators.

Tech Stack

ReactNext.jsTypeScriptReact NativeNode.jsStripe ConnectPostgreSQLElasticsearchCDN

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